WHY THIS MATTERS:
Payment orchestration is rapidly moving from a technical nice-to-have to a strategic lever for enterprise merchants operating across multiple markets, acquirers and payment methods. As margins tighten and conversion becomes harder to win, merchants are increasingly focused on extracting performance gains from their existing payment flows rather than simply adding new providers. Intelligent routing, cost optimisation and resilience are now board-level concerns—particularly in sectors like travel where volumes are high and failure rates are visible instantly. Investment flowing into or chestration platforms reflects this shift, as enterprises look for infrastructure that can simplify complexity while delivering measurable commercial impact. Platforms that can sit above the payments stack and optimise in real time are becoming foundational to global commerce strategies.

APEXX Global, the leading merchant-centric Payment Orchestration Platform, today announced a strategic investment of up to $10 million USD led by  Finch Capital, a European growth investor with deep expertise in payments and scaling financial technology players internationally.

APEXX Global is a multi award-winning Payment Orchestration Platform enabling enterprise merchants to optimise payment performance at scale through a single API. By intelligently routing transactions across the global payments ecosystem, APEXX materially increases acceptance rates, reduces processing costs, and improves unit economics – turning payments from an operational burden into a measurable driver of revenue and margin.

The investment of up to $10 million USD from Finch Capital follows a period of strong commercial momentum for APEXX Global, marked by significant enterprise merchant wins including Jet2, Iglu.com and Norse Atlantic towards the end of 2025. These customer additions accelerated platform scale and revenue growth, taking the business to the brink of break-even. Finch’s investment will now be used to power APEXX Global’s next phase of growth, supporting continued product innovation and international expansion as demand for intelligent payment orchestration continues to rise.

As part of the investment, Radboud Vlaar, Managing Partner at Finch Capital, will join the APEXX Global Board and assume the role of Chairman, bringing extensive experience supporting Boards and high-growth payments and financial technology businesses.

Finch Capital manages in excess of €500 million in assets under management and has backed more than 50 portfolio companies across Europe and the US, with a strong track record of scaling mission-critical infrastructure platforms in complex, regulated markets.

APEXX Global enables enterprise merchants to access the entire global payments ecosystem through a single, trusted API. Its intelligent routing and optimisation capabilities help merchants improve conversion rates, lower processing costs, and future-proof their payment strategies – without adding complexity or operational overhead.

Radboud Vlaar, Managing Partner at Finch Capital and Chairman of APEXX Global, commented: “APEXX Global has built a truly differentiated payment orchestration platform with a clear focus on merchant outcomes. Payments is a global, complex, and rapidly evolving space, and APEXX’s ability to intelligently optimise acceptance and cost at scale positions them exceptionally well. We are excited to partner with the team and support the next phase of international growth in Travel and beyond.”

Peter Keenan, CEO and Co-Founder of APEXX Global, said: “Finch Capital brings exactly the combination of payments expertise, international perspective, and growth experience we were looking for. This investment is a strong validation of our strategy and technology, and Radboud’s appointment as Chairman further strengthens our leadership as we scale globally. Our focus remains clear: delivering measurable value for merchants by simplifying payments and driving better outcomes.”

FF NEWS TAKE:
This investment underlines growing confidence in orchestration as core payments infrastructure. With enterprise traction and near break-even economics, the focus now shifts to execution at scale. Watch closely how APEXX expands beyond travel and deepens optimisation use cases as merchants demand stronger ROI from their payments stack.