The Kingdom of Jordan’s fintech landscape in 2026 presents a narrative the Middle Eastern country has been trying to advance as part of its wider digital and economic development.
Jordan’s fintech journey reflects a country leveraging digital innovation not out of abundance, but necessity. With limited natural resources and a young, increasingly connected population, Jordan has positioned financial technology as a core pillar of its broader economic modernisation strategy. They are quietly building one of the more progressive digital finance ecosystems in the Levant.
The country’s financial hub is Amman, where banking, regulatory institutions and fintech startups are concentrated. Among the largest financial institutions is Arab Bank, a regional banking powerhouse that has also invested in digital banking transformation.
Digital economic transformation
Jordan’s digital transformation has been guided by deliberate policy frameworks, notably the Digital Economy and Entrepreneurship Strategy (REACH 2025), which aims to position the country as a regional technology hub.
The strategy focuses on expanding digital infrastructure and connectivity, supporting startups and innovation ecosystems, promoting digital skills and entrepreneurship, and enhancing government digital services
Internet penetration exceeds 90 per cent in the country, while smartphone usage is widespread, creating a strong foundation for digital services.
In this context, fintech has emerged as a key enabler of broader economic goals, specifically with improving financial inclusion, supporting small and medium enterprises (SMEs) and enhancing efficiency across the economy.
Financial services sector
Jordan’s financial services sector is relatively mature, with a strong banking system and high levels of regulatory oversight. However, digital transformation has accelerated in recent years, driven by both consumer demand and policy direction.
The Central Bank of Jordan (CBJ) has played a central role in shaping this evolution. How so?
First, JoMoPay (Jordan Mobile Payment System) was launched back in 2014. It is the national mobile payments platform enabling interoperability between banks and mobile wallets, supporting peer-to-peer transfers, bill payments and merchant transactions.
Second, the CBJ, through the Jordan Payments and Clearing Company (JoPACC), operates CliQ, the national instant payment system. CliQ enables instant, 24/7, peer-to-peer, and merchant transactions directly from bank accounts or mobile wallets.
Third, Jordan has established a regulatory sandbox allowing fintech firms to test innovative products in a controlled environment.
Fourth, with regards to open banking, Jordan has begun advancing open banking initiatives, encouraging banks to adopt APIs and collaborate with fintech companies, enhancing competition and innovation.
Fifth, through its Financial Inclusion Strategy (2023–2028), the CBJ continues to implement its national strategy aimed at expanding access to financial services, particularly for women, youth and small and medium enterprises (SMEs)
These initiatives reflect a broader regulatory approach focused on interoperability, inclusion and innovation, positioning Jordan as a forward-looking fintech market in the region.
Notable accomplishments have been made on the ground. For instance, last year, digital payment systems in Jordan recorded over 184 million digital transactions, with a value that exceeded $38billion. The number of transfers executed through real-time payment systems rose to almost 140 million transactions valued at around $24billion. Also, card payments exceeded 350 million transactions, in addition to over 66 million electronic bill payments. These are impressive figures for a developing country shy of 12 million people.
Financial inclusion and fintech
Financial inclusion in Jordan has improved significantly over the past decade. Current estimates suggest that approximately 55 per cent of adults have access to a formal bank account, with higher engagement through mobile wallets and digital financial services, according to both the World Bank and CBJ.
This represents meaningful progress, particularly given historical barriers such as with limited access in rural areas, gender gaps in financial inclusion, high levels of informality, and financial exclusion with the refugee population. With the latter, Jordan hosts one of the world’s highest per cent of refugees in the world per capita.
Digital financial services, particularly mobile wallets and digital payments, are helping to bridge these gaps, enabling more individuals and businesses to participate in the formal financial system.
Jordan’s fintech ecosystem is relatively small but expanding, with approximately 200 fintech companies and startups operating across payments, lending, insurtech and digital banking. Examples of fintechs include MadfooatCom, Liwwa and Dinarak.
These firms highlight Jordan’s positioning as a regional fintech hub, leveraging its talent base and regulatory environment to attract innovation.
Conclusion: a measured path to inclusion
Jordan’s fintech journey is one of steady, policy-driven progress.
In 2026, digital financial services are expanding access, improving efficiency and supporting economic participation. While challenges remain, the country is building a resilient and inclusive financial ecosystem, demonstrating that even resource-constrained economies can leverage fintech to drive meaningful transformation.
