- How are deepfakes, synthetic identities and Gen AI-powered fraud targeting authentication and account change journeys?
- Where are authentication flows most vulnerable to AI-driven attacks across the customer lifecycle?
- How can biometrics and NFC be applied for “smart friction” at high-risk moments without degrading customer experience?
- How can product, fraud, and compliance teams align around adaptive authentication strategies that balance risk, regulation, and conversion?
AI-generated fraud is rapidly reshaping the digital banking threat landscape. Deepfakes, synthetic identities, and Gen AI-enabled social engineering are no longer confined to onboarding: they are increasingly exploiting authentication journeys, account changes, and trusted customer interactions across the lifecycle.
For financial institutions, the challenge is no longer security vs. customer experience. It is how to protect high-risk moments without introducing friction that drives abandonment, and erodes customer trust.
Banks and financial services providers are modernising authentication flows to defend against AI-driven fraud in real time, while improving conversion, usability, and confidence across the customer journey. Further, biometric-led authentication, supported by intelligent fraud detection, enables organisations to apply security where it matters most, without slowing down legitimate customers.
Today, banks and financial institutions are rethinking authentication as a core product and risk decision. Product owners, risk professionals and leaders across digital identity must learn how to design authentication journeys that scale securely, support regulatory expectations, and remain resilient against AI-fueled fraud – while maintaining fast, intuitive experiences for genuine customers.
Register for this Finextra webinar, hosted in association with Mitek Systems, to join our panel of industry experts who will discuss how Gen AI-powered fraud is targeting authentication and account change journeys.

